AMD goes for all. During the Computex we were surprised with the arrival of the new AMD Ryzen 3000 of 7 nanometers and its architecture ‘Zen 2’, but the American company kept another ace up its sleeve. Now the semiconductor company announces that it has reached a multi-year strategy with Samsung to use AMD Radeon graphics technology in mobile solutions .
With this new and important alliance, Samsung will pay AMD for the technology of its graphics and AMD will be able to expand its GPUs to the mobile technology sector, which includes laptops, tablets and also smartphones.
Lisa Su , CEO and president of AMD, explained that it is a key partnership since it will allow them to “extend Radeon graphics to the mobile market, expanding the user base and the development ecosystem”. Inyup Kang , president of Samsung Electronics S.LSI, hopes to “work with AMD to accelerate innovations in mobile graphics technologies that will help take future mobile computing to the next level.”
AMD will be granted licenses to Samsung to produce modified chipsets based on the recently announced RDNA architecture . Currently, Exynos processors use ARM’s Mali GPU , but with this new Samsung alliance, you can create your own GPUs based on AMD’s architecture.
We are facing a radical change in the strategy of Samsung for its processors that will allow the South Korean manufacturer to differentiate itself from Qualcomm’s work and approach the way of working of Apple or Huawei, who bet on their own graphics.
The architecture RDNA (Radeon DNA) is the biggest bet of AMD in recent years . We are facing a new development aimed at graphics cards for PCs, laptops and even for the next PlayStation 5. However we thought it would end there and it will not be true, as Samsung has announced that its future mobile processors will also be based on this architecture for the graphic part.
Manufacturers such as Sony and Microsoft have worked with AMD for years, although Samsung will be the first company to transfer the power of AMD Radeon graphics to the smartphone sector. An alliance for which we will have to wait a few years to see the first results , but which anticipates important changes in a field, that of smartphones, which promises to change significantly in the future.